{"id":4358,"date":"2009-03-11T20:22:05","date_gmt":"2009-03-12T00:22:05","guid":{"rendered":"http:\/\/www.hothardware.com\/News\/Google-Launches-InterestBased-Ads"},"modified":"2009-03-11T20:22:05","modified_gmt":"2009-03-12T00:22:05","slug":"google-launches-interest-based-ads","status":"publish","type":"post","link":"https:\/\/computerhunter.us\/?p=4358","title":{"rendered":"Google Launches “Interest-Based” Ads"},"content":{"rendered":"

On Wednesday, Google unveiled what it called “interest-based” advertising. In reality, what they really unveiled was behaviorally targeted ads. And that has some privacy advocates crying foul. The “interest-based” ads will initially appear on YouTube and other Google partner sites. Here’s the reason behind the initiative; it’s all about the dollar, naturally: Our advertisers and publisher partners have been asking us for a long time to offer interest-based advertising. Advertisers need an efficient way to reach<\/p>\n","protected":false},"excerpt":{"rendered":"

On Wednesday, Google unveiled what it called “interest-based” advertising. In reality, what they really unveiled was behaviorally targeted ads. And that has some privacy advocates crying foul. The “interest-based” ads will initially appear on YouTube and other Google partner sites. Here’s the reason behind the initiative; it’s all about the dollar, naturally: Our advertisers and publisher partners have been asking us for a long time to offer interest-based advertising. Advertisers need an efficient way to reach Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-4358","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/computerhunter.us\/index.php?rest_route=\/wp\/v2\/posts\/4358","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/computerhunter.us\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/computerhunter.us\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/computerhunter.us\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/computerhunter.us\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4358"}],"version-history":[{"count":0,"href":"https:\/\/computerhunter.us\/index.php?rest_route=\/wp\/v2\/posts\/4358\/revisions"}],"wp:attachment":[{"href":"https:\/\/computerhunter.us\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4358"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/computerhunter.us\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4358"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/computerhunter.us\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4358"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}